Order fair held at Yokohama Takashimaya!

Please come and visit us.

■ October 25th (Wed) → 30th (Mon)
■ 5th floor Denim Style Lab
*Closed at 6pm on the final day.

[Fully custom-made jeans and G-jackets from the holy land of Kojima, Kurashiki City, Okayama Prefecture]
Betty Smith is a long-established jeans manufacturer with the "longest history in Japan" in Kojima, Kurashiki, Okayama Prefecture, the holy land of jeans. For a limited time, you can order jeans and denim jackets to your specifications. Choose from fabrics and materials to create a pair of jeans that matches your body type and lifestyle. You can freely choose the fabric, stitching, buttons, rivets, vintage finish, etc., and the craftsmen at Japan's oldest jeans factory will carefully craft each pair.
During this period, a professional fitter will adjust the pattern to fit your body shape, allowing you to create a silhouette that is not available in ready-made products. "Order jeans" is a term coined by Betty Smith, a pioneer in the industry, in 2003, and is registered as a trademark as "Kurashiki Order Jeans®️".

Fully custom-made jeans: from 47,300 yen
Fully custom-made denim jacket: from 80,300 yen
Delivery time: Approximately one month.