To celebrate Hello Kitty's 45th anniversary, we have created original Hello Kitty buttons and leather labels.

A specially designed Eco Betty will also be on sale in limited quantities.

Take this opportunity to come and make your own Hello Kitty jeans.

・Hello Kitty button ¥400 (excluding tax)

・Hello Kitty leather label ¥1000 (excluding tax)

This can be selected as an option when experiencing jeans making or making custom-made jeans.

*Available only at Jeans Museum & Village and Betty Smith Ebisu Workshop.

What is the jeans making experience?
This is an experience where you can choose buttons, rivets, and leather patches and attach them yourself. It is a popular experience that can only be experienced in this production area. Currently, it is also available in Tokyo at Betty Smith Ebisu Workshop. You can also attach Hello Kitty buttons to straps made from jeans materials.
Experience fee: from ¥7,000 (tax not included) Includes jeans

Jeans Museum & Village

Betty Smith Ebisu Studio

Tote bag ¥4,900 (excluding tax)
This denim tote bag is just the right size and is one of Eco Betty's most popular bags. It features a cute design with Hello Kitty peeking out of the pocket.

Lunch tote ¥2,900 (excluding tax)
We designed Hello Kitty wearing denim overalls especially for this occasion. Perfect for casual outings.

Denim pouch ¥1,500 (excluding tax)
This simple and easy-to-use pouch features Hello Kitty's symbolic ribbon printed on it. It also has a large pocket on the back, making it a popular item to use as a makeup pouch.

*Jeans Museum & Village, Betty Smith Ebisu Workshop,Betty Smith Official Online Storelimited.